They are designed to fill your tub with soft fluffy bubbles and a delicious treat like smell. You can cut them in half for more than one bath. Place the bar in the bubble pouch to hang on tub faucet or crumble the bar to a powder and hold powder under running water, and watch as the scented lavishing bubbles fill your tub.
Side note, sometimes they do change color. Over a short period of time, the Butters and Oils in the bar may turn the bar darker than picture. Your bar is just fine.